The Shimano Experience Center: originated from our mission "Closer to Nature, Closer to People". It is a place where everyone can get in touch with cycling and fishing at the level that suits them.

The Shimano Experience Center is a unique location covering an area of 1,200 m² split over two floors, including several bars and welcoming lounges. For sporting enthusiasts, there are changing rooms, showers, lockers, and even our own Shimano workshop. With more than 3,000 m² of outdoor space, the possibilities in and around the Shimano Experience Center are almost limitless!